I am Dr. Hassan, a Board-Certified Physiatrist and Independent Practice Owner. I help physiatrists start and grow their own profitable practices so they can achieve financial independence and live without limits.
—
If you’ve ever sat through a boring webinar on how to run your practice and walked away more confused than when you logged in—this one’s for you.
Physiatrists, let’s face it: most of us weren’t trained to run a business. We were trained to assess function, reduce pain, and maximize mobility. But now you’re in the big leagues of private practice, and suddenly you need to know things like CPT modifiers, EBITDA, and ROI. It’s like trying to decode ancient hieroglyphics… with a blindfold on… during an earthquake.
That fear of not knowing what you’re doing? You’re not alone. That gut-punch of uncertainty every time you review your practice finances? Been there. But here’s the truth: you don’t have to stay stuck. You just need to switch how you learn.
The secret? Total immersion.
The Problem: Traditional Learning Is Failing Physicians
Let’s be blunt. Memorizing stats about patient acquisition or watching YouTube videos about billing won’t transform your practice. Why? Because passive learning doesn’t work when you’re trying to run a living, breathing business. You need to experience the business of medicine—not just read about it.
The Solution: Total Immersion
Total immersion forces you to be in it. All in. No distractions. No multitasking. Just focused engagement.
When I started my own practice over a decade ago, I wasn’t a business expert—I was a confused doctor who knew he didn’t want to be told how many patients to see per hour. So I immersed myself. I shadowed billing pros, ran mock staff interviews, audited my own EMR workflows, and listened to marketing podcasts in the car like they were life-or-death lectures.
And guess what? That immersive mindset flipped the script.
Just like you mastered EMGs through hands-on repetition, you can master your business with full sensory, experiential learning.
The Tools: You Don’t Need a VR Headset—Just Engagement
You don’t need tech goggles to learn immersively. You need:
- Role-play your front desk’s patient call flow.
- Simulate billing audits with your admin.
- Create mock marketing campaigns and test results.
- Engage every sense—watch, listen, DO.
Total immersion helps you feel the pulse of your business—not just treat the patients in it.
The Transformation: From Panic to Profit
Once you stop dabbling and start immersing, you’ll notice something incredible: clarity replaces confusion. Confidence pushes out fear. You stop reacting and start leading. You become a CEO with a stethoscope. And that’s the kind of physiatrist who doesn’t just survive in business—they thrive.
Dr. Hassan’s Note:
If you’re overwhelmed, underpaid, or secretly doubting whether you’re cut out for this whole “independent practice” thing—let me remind you: you’re not broken. You’re just untrained. And the fastest way to learn the business of medicine is to immerse yourself in it.
I’ve helped dozens of physiatrists go from clueless to confident using this exact strategy. You can too. So don’t just read about business. Dive in. Own it. And finally build the profitable practice you deserve.
—
Once you’ve decided that you want to leave your current job to start your practice, you need an exit plan. Check out our blog post here for tips on developing an exit plan and starting your new independent practice.
—
I’m Dr. Hassan, a Board-Certified Physiatrist and Independent Practice Owner. I help physiatrists start and grow their own profitable practices so they can achieve financial independence and live without limits. Please go to businessofrehab.com/contractnegotiations to pick up the free guide to help you negotiate the contract of your dreams.
—
Attention, Physiatrists! Stop leaving money on the table. Sign up for the free video series: How To Build A Profitable Practice in 90 Days or Less: http://www.sixtytosuccess.com
Leave A Comment