I am Dr. Hassan, a Board-Certified Physiatrist and Independent Practice Owner. I help physiatrists start and grow their own profitable practices so they can achieve financial independence and live without limits.

Fear and lack of knowledge can be crippling when starting and growing your own physiatry practice. However, imagine harnessing a power so transformative that it propels your practice from obscurity to thriving profitability. That is the power of thinking big, and it’s the key to conquering the obstacles standing in the way of your profitable physiatry practice.

The Shift in Mindset: A Tale of Two Physiatrists

Consider this scenario: Two physiatrists with identical skills, education, and resources set out to build their practices. Both face similar challenges, but their approaches differ dramatically.

Physiatrist A believes a small, predictable practice is the best he can achieve. His mindset anchors him in mediocrity. He avoids risks, sticks to conventional marketing strategies, and refrains from investing in innovative technology. His practice barely stays afloat, reinforcing his belief that this is all he deserves.

Physiatrist B, on the other hand, embraces the philosophy of thinking big. She envisions a practice that doesn’t just survive but thrives, impacting her patients and community profoundly. She invests in cutting-edge treatments, adopts bold marketing strategies, and leverages her network to build a powerful referral system. The result? Her practice flourishes, and she builds the profitable practice of her dreams.

The Power of Belief: Why Thinking Big Matters

David Schwartz, the author of “The Magic of Thinking Big,” emphasizes the importance of belief: “When you believe something can be done, your mind will find ways to do it.”  

This isn’t just motivational jargon. Research shows that your subconscious mind governs 95% of your actions, effortlessly taking cues from your conscious beliefs and assumptions. By believing you can build a successful practice, your subconscious mind sets out to find solutions, networking opportunities, and profitable niches that others may overlook.

Breaking Down Barriers: Conquering the Fear of the Unknown

Fear and uncertainty are natural. However, if left unchecked, they can paralyze you into inaction. The antidote? A bold decision to think big:

  1. Expand Your Vision: Dare to dream beyond your current reality. Picture your practice as a regional leader in physiatry care, setting the standard for innovation and patient outcomes.
  1. Invest in Growth: High-quality equipment, staff, and marketing are critical investments that set you apart from competitors. Don’t settle for mediocrity—strive for excellence.
  1. Leverage Expertise: Surround yourself with mentors and business coaches who can guide you through the complexities of building a profitable practice. Their expertise will help you avoid costly mistakes and capitalize on emerging opportunities.

 Rewiring Your Subconscious Mind 

To truly rewire your subconscious mind, consistent reinforcement is crucial. Here’s a simple yet effective strategy:

Affirmations: Repeatedly tell yourself that you will build a thriving, profitable practice. Write it down and say it aloud every morning.

Visualization: Spend a few minutes daily visualizing your ideal practice. Imagine your patients’ satisfaction, the supportive team around you, and your financial independence.

Action Steps: Break down your vision into actionable steps and tackle one at a time. Celebrate small wins to reinforce your belief in thinking big.

The Pygmalion Effect: Expectation Shapes Reality 

The Pygmalion Effect teaches us that people rise or fall based on our expectations. This also applies to your expectations of yourself. Dare to dream big and your subconscious will lead you to actions that align with those expectations.

Conclusion: Embrace the Power of Thinking Big

The road to a profitable physiatry practice is paved with challenges, but your most potent weapon is your mindset. Harness the power of thinking big and shift your focus from limitations to possibilities. As you break free from fear and embrace bold thinking, you’ll unlock doors you never thought possible and transform your practice into a flourishing success.

Remember: Your dreams are worth it. Think big and achieve big. Your profitable physiatry practice is waiting.

Once you’ve decided that you want to leave your current job to start your practice, you need an exit plan. Check out our blog post here for tips on developing an exit plan and starting your new independent practice.

I’m Dr. Hassan, a Board-Certified Physiatrist and Independent Practice Owner. I help physiatrists start and grow their own profitable practices so they can achieve financial independence and live without limits. Please go to businessofrehab.com/contractnegotiations to pick up the free guide to help you negotiate the contract of your dreams.

Attention, Physiatrists! Stop leaving money on the table. Sign up for the free video series: How To Build A Profitable Practice in 90 Days or Less: http://www.sixtytosuccess.com

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